Le Monde Gourmand / Gourmand Beauty — Shopify Audit
End-to-end technical and paid-traffic audit on the Gourmand Beauty Shopify storefront, prioritizing fixes by ad-spend impact: performance, accessibility, scripts, structured data, and LCP on PDPs.
Visit live ↗- Shopify
- Liquid
- Lighthouse
- Web Vitals
- GA4
- Meta Pixel
- Technical Audit
- Paid-Traffic Optimization
- Conversion Review
- February 2026
- Le Monde Gourmand / Gourmand Beauty
- Full technical audit of the live Shopify storefront
- Mapped performance, accessibility, script weight, and structured data issues
- Quantified ad-spend impact of slow PDP LCP
- Delivered a prioritized remediation backlog
Le Monde Gourmand, retailing as Gourmand Beauty, runs a Shopify storefront tied to a meaningful paid-traffic budget. The brief was an end-to-end technical and paid-traffic audit to find where ad spend was being silently wasted by site performance.
The audit covered performance (Lighthouse, Web Vitals on real-user data), accessibility, third-party script weight, structured data integrity, and LCP on the PDPs where paid traffic actually lands.
The output was a prioritized remediation backlog quantified by ad-spend impact: a slow PDP LCP is not just a UX problem, it is a measurable cost on every dollar spent driving traffic to that page. The deliverable was a backlog the in-house team could execute against, with each item tied back to an estimated paid-traffic ROI delta.